Monocle´s latest book unpacks what makes a perfect shopping experience and offers tips on how to launch, design and run your own store. A must-have guide. The world of retail has never been so challenged thanks to a mix of e-commerce, unimaginative brand owners and greedy landlords. Yet while many stores have stumbled, a new generation of storekeepers and department store owners is arising. Is this the dawn of a new, independent age of bricks and mortar retail? Since launch the retail world has been one of the pillars of Monocle´s editorial coverage. On their travels around the world, the magazine´s editors are constantly looking for well-designed fit-outs, the people setting new benchmarks in service and the stores offering the smartest product mix. At the heart of all this is an understanding that a memorable shopping experience relies on a delicate balance of an inviting space, a warm welcome and a sense of discovery (not to mention covetable products)-but an understanding, too, that shops and shopkeepers play an indispensable role in creating lively neighbourhoods and vibrant high streets. This new book from Monocle reveals the global media brand´s 100 favourite shops worldwide, from the independent fashion boutique to the department store that takes up a city block. It also offers a few top tips and advice on how to launch and run your own retail venture, as well as a collection of sharp essays and snappy interviews. The Monocle Guide to Shops, Kiosks and Markets is a handbook for any aspiring shopkeeper, stocking a wealth of insight and inspiration.
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